Exquisite architectural design and meticulous finishing describe the seven breathtaking townhomes that comprise Bayview on the Park. Developed by Hans Group, these homes are upscale in every detail.
In creating a brand for this project, we focussed on the prestigious perception of Bayview Avenue to our target market. Our research revealed the cache of living on Bayview Avenue within a park setting as a primary motivator. Combining the two into a single name led us to Bayview on the Park.
We designed and produced a beautiful cloth covered, perfect bound coffee table book that extolled the virtues of Bayview on the Park. Through the use of life-like renderings and vivid area photography, our book painted a colourful and realistic portrait of what life will be like at this highly desirable address.
The book incorporates all aspects of magnificent production value; from its minimalist design to its elegant imagery to its curated copy and its stunning printing. It is indeed a memento that will be kept and treasured by purchasers.
Hans Group
www.bayviewonthepark.ca
Branding
Strategy
Collateral
Web Design